USA Sealing
Corporate Branding and Marketing
USA Sealing manufactures over 50,000 items across many different industrial product categories. With expertise in sealing, flow, and material technologies, USA Sealing products are inside some of the most complex and essential machines in the world. We helped create a brand that elevated these small yet vital products and positioned them as an industry leader.
As a company that supplies simple, yet refined products, we felt that the design of the logo should match those same characteristics.
Logo
Identity System
The business cards, letterhead, and envelopes utilize the edge of the paper as both metric and standard rulers to help customers order the right size products.
O-rings, gaskets, and flanges are not typically known for their beauty, but our design solution looked to celebrate their smallest details as well as their significant impact. Charts and illustrations communicate intricate product details in an easy to understand and visual format.
Brochure
Trade Show Graphics
We helped implement the new brand to their existing trade show booth frame while also creating table-top signs that detail the specifics of their products.
Trade Show Booths
To ensure continuity of the theme, we designed a comprehensive signage system that covered both outdoor and indoor on-site signage. Each sign was infused with a unique look and vignette, including just about everything under the sun.
Digital Catalog
A flexible catalog layout holds all of USA Sealing’s product types and can be distributed quickly to potential customers via email.
Product Illustrations
With a vast array of product types, specifications, and materials, we created a consistent set of isometric illustrations that made the company’s products appear uniform.
Fact Sheets
The marketing team can — professionally and consistently — deliver customers new information with this flyer template.