Top of the Table hosted an annual meeting for its elite, high-performing membership at the secluded Amelia Island (Florida). The island’s storied British / Spanish / American history provided the backdrop for the annual meeting’s theme of Navigating Success. That nautical concept was layered throughout the campaign in the typography, photography, and visual graphics.
Mailed to the highest performing members of MDRT, this book introduces the exclusive educational and networking opportunities available at the meeting.
A set of name tags were color-coded depending on the members status, while a branded golf flag was placed at all 18-holes for their golf outing.
This wire-bound book contains all of the important information about the event. We designed it so that it fit in with the other event materials and communicated the content with clarity.
Placed in the membership magazine, Round the Table, this print ad is used to engage and inspire eligible members to attend, while simultaneously inspiring others to work towards attaining eligibility for future Top of the Table meetings.