Illinois Music Education Association
IMEC Logo
The Illinois Music Education Association is the largest Fine Arts education organization in Illinois and among the largest in the nation. The ILMEA is the most comprehensive association for music educators in the state, and their annual Illinois Music Education Conference (IMEC) serves as an opportunity for individuals from across Illinois to come together to learn as a community. We worked with ILMEA to create a distinct identity and brand their premier event.
Logo
Desperately trying to avoid treble clefs, notes and other over-used music symbols, we focused on highlighting the name of the event. A bar staff runs through the text to tie it all together and provide a visual hint of music in the design. The letterforms were custom drawn to work together perfectly.
Annual Color Change
Along with the date change, we proposed changing the color of the identity so that each year would bring a fresh look to the meeting.
