What We Do
- Event
  Marketing
  
  Connect with your audience through our marketing campaigns for your tradeshows, conferences, conventions, and annual meetings.
- Corporate
  Branding
  
  Build deep, long-lasting relationships with your customers through our authentic branding and marketing campaigns.
- Nonprofit
  Campaigns
  
  Tap into your audience's softer side by creating nonprofit campaigns that inspire people to volunteer, donate, and take action.
- Recent
  Work
  
  See how our design solutions connect each client with their audience in an honest and compelling way.
  - Logos
  - Websites
  - Print
About Us
CONTACT

DePaul University

School of Music

The prestigious DePaul University School of Music program was looking to develop a campaign to help them compete for the best music students in the country. To challenge some of the more traditionally-known conservatories, a new student-facing campaign was created around the idea, “Your Chair is Waiting”. This compelling message was woven into stories featuring students and their personal experience at the university.

View Book

The centerpiece of this campaign was the student view book which offered students a peak into the life of a music student at DePaul. The photography highlighted a range of students from different majors and compositionally sat them in the same spot on the page. As the viewer flips through the book, they see the different opportunities that are available to them at the school.

Online Ads

20+ ads were created for this campaign

Online Ads

Online publications displayed a variety of banner ads using the same student quotes and photos as were highlighted in the view book.

Print Ads

The campaign extended to print advertising in a variety of different industry periodicals.