What We Do
- Event
  Marketing
  
  Connect with your audience through our marketing campaigns for your tradeshows, conferences, conventions, and annual meetings.
- Corporate
  Branding
  
  Build deep, long-lasting relationships with your customers through our authentic branding and marketing campaigns.
- Nonprofit
  Campaigns
  
  Tap into your audience's softer side by creating nonprofit campaigns that inspire people to volunteer, donate, and take action.
- Recent
  Work
  
  See how our design solutions connect each client with their audience in an honest and compelling way.
  - Logos
  - Websites
  - Print
About Us
CONTACT

Casual Market

opener The Ultimate Destination

The trade show managers decided it was time to officially rename the event. Attendees and manufacturers (as well as the in-house marketing team) all referred to the show as "Casual Market” so it seemed appropriate to officially change the name from the lengthy “The International Casual Furnishings and Accessories Market." With that, we developed a new logo and brand that the largest outdoor furnishings tradeshow deserved.

Direct Mail

Direct Mail A foldout postcard was mailed to potential attendees to invite them to attend the show at theMART.

Website

Website We designed the overall framework of the site and navigation to be user-friendly while adhering to the theme of the campaign.

Sales Materials

Sales Materials A small flyer and fold-out business card helped the sales team promote the show and encourage manufacturers to exhibit.

Print Ads

A series of ads were designed to feature a product from a range of the show’s established exhibitors.

HTML Emails

A series of emails were designed, programmed, tested, and distributed through their email service provider. The emails used a responsive layout so they were easily read on mobile devices.

Prospectus

This brochure was both printed and delivered as a PDF to potential exhibitors explaining the benefits of exhibiting at Casual Market each year.

Online Ads

The campaign included online advertisements that were displayed on key industry-specific websites to encourage people to register for the event.